The Challenge

This was an intense campaign that highlighted TransFund’s

expansion into a national market while also introducing several

new products for TransFund. The client wanted a consistent

“look” for all the new products and the corporate entity.


The Solution

Bowman Holt proposed creating a series of stylized logos

that would drive the design of all components of the campaign.

This would allow TransFund to expand into new markets and

build recognition with banks and credit unions as well as

end-users (consumers).


The Result

TransFund now has a consistent, updated look for all its

faces. Bowman Holt has re-tooled the TransFund website,

Corporate Brochure, Product Line Logos, and Trade Show Booth

and promotional materials. This shows the primary and

secondary consumer a united face of TransFund.